Born in Colombia, Adriana Vaccaro built her career with a passion for creating meaningful impact through people and culture. After moving to the United States, she worked in human resources, where she developed a deep interest in organizational culture and behavioral science, learning firsthand how strong cultures drive engagement and performance. This journey led her to found Culture Redesigned, where she serves as CEO, helping organizations align human capital with business results and create workplaces where people feel valued, connected, and inspired.

An MBA and SHRM-SCP–certified Culture Strategist, Adriana specializes in employee engagement, DEI strategy, and leadership development. She is also the author of Culture-Minded: Six Tools to Transform Organizational Culture and Empower Humanity, a #1 Amazon bestseller in Workplace Culture and Leadership.